The 4 C's of news channels
The content of news channels is not new but it can be categorised broadly into Crime, Cricket, Cinema and Comedy..
OVER THE last five years, a number of news channels have come up. Some from the existing players like TV Today, and NDTV and some from the new ones such as B.A.G. Films.
The need for round the clock news has arisen many times and it’s more of scrubbing the old stains on the gas stove. An 18-hour news channel would have solved the purpose for the better.
The content of news channels is not new, but it can be categorised broadly into Crime, Cricket, Cinema and Comedy.
Crime
Forget the sansani style of crime reporting. The crime graph in Delhi and NCR is rising more than inflation. Every other minute you come across a rape, an accident or a tragedy.
If any of these is not there, then the news channels present them in dramatic sequence which keeps the viewers glued to the couch, which is a take from the Western media.
Cricket
It is much of a compulsion rather than expulsion for the Indian news media. With the round the year cricketing calendar, sports based programmes have increased. Special programmes are screened on upcoming or ongoing series.
Cinema
What else sells in media than the showbiz industry with all the scandals, gossips and the news on upcoming projects? It has something new to offer every time and anytime.
Comedy
After the unprecedented success of laughter challenge, it has been a rock on for stand up comedians. From television to outdoor events they are needed everywhere.
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