Random Alphabets 'S' for Style check

Generation X:
Remember "Ye Hai Reshmi Zulfon Ka Andhera Na Ghabraiye Jahan Tak Mahak Hai Mere Kesuon Ki Chale Aiye" - Mumtaz using her dark hair to devastating effect. Or Biswajeet teasing Waheeda Rehman in Bees Saal Baad with "Dekhiye Woh Kaali Kaali Badliyan Zulf Ki Ghata Chura Na Le Kahin." Those were the times when beauty meant black hair or vice-versa. Not any more, the `Zulfon Ki Ghata' has literally been stolen.

Next is what? The only thing is, instead of badliyan, hair colour is the culprit. Gold, copper, iridium are no longer limited to the periodic table of chemistry class, youngsters are learning about them from the shade cards of hairdressers. It's destination India for all the cosmetics majors - L'Oreal, Schwarzkopf, Wella or Keune all are making their presence felt in the Indian hair care industry which stands at around Rs.1,500 crores. "It is a natural progression. India has become a global business brand," says Jawed Habib, the star hair stylist who has recently come up with a book, "Hair Care for All Seasons." Jawed says colouring is not something limited to the elite, it has percolated down to the masses. The Brylcream, V John generation is waning.
"With so much exposure to fashion, people are ready to experiment. And after trying out different hairstyles they move on to hair colour. I have clients who want a change every couple of months. Even kids know what exactly they want."

Who is beautiful of them all? A contestant at Fashion show in the Capital: Delhi is moving from Janpath to Jimmy Choo. No longer do we need to send for a Louis Vuitton bag and wait impatiently for the cousin from California to bring it on her next visit to India. Or jealously watch a Ludhiana aunt flaunting a Bottega Veneta bag from ‘abroad’.

Bring them on, another contestant at a fashion show in FICCI house, Delhi.

Delhi denizens have easy access to the biggest brands and their best lineup and they are making the most of it.Says Delhite Ruchita Sharma Bhardwaj, deputy director, head of luxury and lifestyle at FICCI, “Louis Vuitton and Chanel were here a year ago. But last October the advent of super luxury brands such as Gucci, Hermes, Jimmy Choo, Judith Leiber and Kenzo in Delhi have changed the scenario. Let’s say, around 60 per cent of the international brands have opened shop here. And the market potential is great.

I have and i will flaunt it: ”With the world becoming a global village and travelling becoming a favourite preoccupation of the well-heeled, everyone wants to look uber chic. “The Delhi male’s interest ranges from salons to shoes, the woman understands the value of spending on the crème-de-la-crème (even though they could do with a little more elegance and chic, and less bling),” says Bhardwaj.
The consumer, she says, has a more discerning eye. We are not satisfied with a cheap knock-off of a Judith Leiber clutch from Hong Kong. We would rather splurge on the original from the flagship outlet in Delhi.The message is clear. The next time you feel like laying your hands on that must-have Chanel mini skirt, there’s no need to ask your NRI cousin to ship you one. Go shopping in Delhi, it’s all available right here.